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Leo Panda
Amazon Marketplace Manager
PROFESSIONAL SUMMARY
Amazon Marketplace Manager with 7+ years of e-commerce experience driving revenue, catalog health, advertising efficiency, and operational compliance for CPG and home goods brands. Proven success growing Amazon sales, optimizing Seller Central performance, and partnering across supply chain, finance, and creative teams to improve conversion, margin, and in-stock rates.
SKILLS
Amazon Seller Central
Amazon PPC
Catalog Optimization
Inventory Planning
Excel & Reporting
Pricing & Promotions
PROFESSIONAL EXPERIENCE
NorthPeak Consumer Brands
CPGE-commerce
Seattle, WA
Amazon Marketplace Manager
Seller CentralPPC
May 2021 - Present
- Managed Amazon Seller Central strategy across 220 SKUs, increasing trailing twelve-month revenue from $4.8M to $6.1M within one year through pricing, catalog, and promotion optimization.
- Reduced chargebacks and listing suppression incidents by 38% by strengthening inventory health monitoring, flat file governance, and cross-functional issue resolution with operations and compliance teams.
- Led Amazon PPC budget of $480K annually, improving TACoS by 2.9 points while growing attributed sales 27% through search term harvesting, bid segmentation, and creative testing.
- Partnered with finance, supply chain, and agency vendors to launch 34 new ASINs, achieving 96% in-stock rate during peak holiday demand.
Cedar House Retail
Home GoodsOmnichannel Retail
Portland, OR
E-commerce Account Manager
Catalog ManagementMarketplace Operations
Jul 2017 - Apr 2021
- Owned Amazon and Walmart marketplace operations for a home goods portfolio, growing combined marketplace revenue 31% year over year across 140 active listings.
- Improved content quality scores and conversion rates by rewriting titles, bullets, and A+ content, lifting Amazon detail page conversion from 11.8% to 14.6%.
- Built weekly business reviews using Excel, Vendor Central, and retail analytics tools, enabling faster decisions on pricing, replenishment, and promotional calendar performance.
- Resolved catalog variation and contribution issues with Amazon support, reducing stranded inventory by 24% and restoring buy box eligibility on top-selling parent-child listings.
EDUCATION
Washington State University
BusinessMarketing
Pullman, WA
Bachelor of Business Administration in Marketing
Aug 2013 - May 2017
Concentration in e-commerce and digital analytics.
Leo Panda
Amazon Marketplace Manager
PROFESSIONAL SUMMARY
Amazon Marketplace Manager with 7+ years of e-commerce experience driving revenue, catalog health, advertising efficiency, and operational compliance for CPG and home goods brands. Proven success growing Amazon sales, optimizing Seller Central performance, and partnering across supply chain, finance, and creative teams to improve conversion, margin, and in-stock rates.
SKILLS
Amazon Seller Central
Amazon PPC
Catalog Optimization
Inventory Planning
Excel & Reporting
Pricing & Promotions
PROFESSIONAL EXPERIENCE
NorthPeak Consumer Brands
CPGE-commerce
Seattle, WA
Amazon Marketplace Manager
Seller CentralPPC
May 2021 - Present
- Managed Amazon Seller Central strategy across 220 SKUs, increasing trailing twelve-month revenue from $4.8M to $6.1M within one year through pricing, catalog, and promotion optimization.
- Reduced chargebacks and listing suppression incidents by 38% by strengthening inventory health monitoring, flat file governance, and cross-functional issue resolution with operations and compliance teams.
- Led Amazon PPC budget of $480K annually, improving TACoS by 2.9 points while growing attributed sales 27% through search term harvesting, bid segmentation, and creative testing.
- Partnered with finance, supply chain, and agency vendors to launch 34 new ASINs, achieving 96% in-stock rate during peak holiday demand.
Cedar House Retail
Home GoodsOmnichannel Retail
Portland, OR
E-commerce Account Manager
Catalog ManagementMarketplace Operations
Jul 2017 - Apr 2021
- Owned Amazon and Walmart marketplace operations for a home goods portfolio, growing combined marketplace revenue 31% year over year across 140 active listings.
- Improved content quality scores and conversion rates by rewriting titles, bullets, and A+ content, lifting Amazon detail page conversion from 11.8% to 14.6%.
- Built weekly business reviews using Excel, Vendor Central, and retail analytics tools, enabling faster decisions on pricing, replenishment, and promotional calendar performance.
- Resolved catalog variation and contribution issues with Amazon support, reducing stranded inventory by 24% and restoring buy box eligibility on top-selling parent-child listings.
EDUCATION
Washington State University
BusinessMarketing
Pullman, WA
Bachelor of Business Administration in Marketing
Aug 2013 - May 2017
Concentration in e-commerce and digital analytics.
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