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More>Leo Panda
Focused on consumer marketing, sales management, and business strategy.
Results-driven National Account Manager with 10+ years of experience growing revenue, margin, and distribution across mass retail and grocery channels. Skilled in joint business planning, category strategy, trade promotion management, and executive customer relationships. Proven success leading national accounts, negotiating annual plans, and exceeding sales targets in competitive CPG environments.
Delivered three consecutive years of national account revenue growth above target while managing a portfolio exceeding $48M across mass retail customers.
Negotiated annual joint business plans that expanded promotional funding efficiency and improved gross margin performance without sacrificing shelf visibility.
Built executive-level customer relationships that secured multi-category distribution gains in strategic channels during highly competitive planning cycles.
- Managed a $48M national retail portfolio across Target, Kroger, and Meijer, delivering 11% year-over-year revenue growth and 2.4-point gross margin improvement.
- Led annual joint business planning with key buyers, securing expanded assortment in 420 stores and increasing promotional ROI by 18% within one fiscal year.
- Negotiated pricing, trade spend, and category placement strategies that reduced unproductive deductions by 22% while maintaining service levels above 98%.
- Partnered with supply chain, finance, and marketing teams to improve forecast accuracy from 71% to 86%, minimizing out-of-stocks during peak seasonal periods.
- Managed regional and emerging national accounts totaling $22M, exceeding annual sales plan by 9% through targeted assortment expansion and customer-specific promotional strategies.
- Developed account forecasts, pricing recommendations, and post-event analyses that improved trade spending discipline and increased net sales contribution by 14%.
- Collaborated with category managers to deliver data-backed shelf recommendations, resulting in 160 new item placements and stronger in-stock execution across priority customers.
- Supported contract negotiations and line reviews with senior leadership, helping retain two top accounts representing 28% of regional revenue during competitive bid cycles.
Leo Panda
Focused on consumer marketing, sales management, and business strategy.
Results-driven National Account Manager with 10+ years of experience growing revenue, margin, and distribution across mass retail and grocery channels. Skilled in joint business planning, category strategy, trade promotion management, and executive customer relationships. Proven success leading national accounts, negotiating annual plans, and exceeding sales targets in competitive CPG environments.
Delivered three consecutive years of national account revenue growth above target while managing a portfolio exceeding $48M across mass retail customers.
Negotiated annual joint business plans that expanded promotional funding efficiency and improved gross margin performance without sacrificing shelf visibility.
Built executive-level customer relationships that secured multi-category distribution gains in strategic channels during highly competitive planning cycles.
- Managed a $48M national retail portfolio across Target, Kroger, and Meijer, delivering 11% year-over-year revenue growth and 2.4-point gross margin improvement.
- Led annual joint business planning with key buyers, securing expanded assortment in 420 stores and increasing promotional ROI by 18% within one fiscal year.
- Negotiated pricing, trade spend, and category placement strategies that reduced unproductive deductions by 22% while maintaining service levels above 98%.
- Partnered with supply chain, finance, and marketing teams to improve forecast accuracy from 71% to 86%, minimizing out-of-stocks during peak seasonal periods.
- Managed regional and emerging national accounts totaling $22M, exceeding annual sales plan by 9% through targeted assortment expansion and customer-specific promotional strategies.
- Developed account forecasts, pricing recommendations, and post-event analyses that improved trade spending discipline and increased net sales contribution by 14%.
- Collaborated with category managers to deliver data-backed shelf recommendations, resulting in 160 new item placements and stronger in-stock execution across priority customers.
- Supported contract negotiations and line reviews with senior leadership, helping retain two top accounts representing 28% of regional revenue during competitive bid cycles.
